Our sustainability ethos
We are a planet friendly fashion brand, creating high impact clothing that’s low impact to mother earth.
Acknowledging no business that produces anything can be 100% sustainable, we believe in a conscious approach where small changes make a big difference.
Transparency is key. It help us be held accountable to our mission and helps you make an informed decision on whether where you spend your money aligns with your values.
Fabrics
An unthinkable amount of textiles ends up in landfill every year, we want to work against that problem, which is why we only make clothing out of fabrics that already exist, nothing new.
Wherever possible we only work with natural fibres - such as cottons, linens, wools and silks. This not only makes your garment more comfortable and breathable, it reduces the likelihood it will release microplastics when washed.
These fabrics can be in the form of repurposed textiles such as tablecloths, curtains and blankets, or vintage fabric, designer production waste offcuts or occasionally small quantities of deadstock.
We only source fabrics locally from the UK to reduce the carbon footprint of your garment.
We don’t follow trends, instead we focus on designing pieces that will stand the test of time in your wardrobe.
Drawing inspiration from vintage silhouettes to create timeless pieces with longevity, that really feel made for you.. because they were.
We work mainly on a made to order basis and occasionally release mini drops of ready to ship styles. This means we don’t over produce and can work more in season.
Prioritising quality craftsmanship. No cutting corners, just beautifully made garments that are made to last.
Design process
Based in North Yorkshire, everything is made in the UK.
No overseas factories. Everything is made in-house by Katie. This means for every garment you see either in person or on the website, has been designed, pattern cut, cut-out, sewn, photographed, packaged and posted from the UK.
We aim to be a low waste studio. We make our own garment and care labels in-house using calico offcuts from the toiling process. Keep our scraps to make scrunchies and patchwork projects. All our packaging is recycled / recyclable including recycled card for our branding.
The Studio
We’ve only got one planet.
True sustainability costs us more money and time, but costs the earth less.